Hi, I'm Amanda. People often ask:
What do you do?
I take what you do and review it, put it into context (especially at the moment, especially online), make connections with changing audiences, reconnect you to your purpose and help to create original content that reflects your good character (and performs better).
Let's work on a marketing decision together.
I can develop your USP, research your future clients, create a marketing strategy and make content for specific purposes.
Are you qualified to do it?
An experienced, qualified journalist and marketing strategist and content writer/creator for all sorts of businesses - across education, wellbeing and health, neurodiversity services, finance, art, tourism, local news, content/marketing agencies, personal development, recreation and geeky fun.
I'll pick up your unique business quickly. I'll envision a plan to help move business forward.
A well-versed, articulate, thoughtful listener on all sort of topics - politics, therapy, poetry, art, social issues, psychology and how to thrive.
I'll pinpoint the real themes of what you say and do. I'll make epic connections between ideas.
A calming presence, telling you to stuff the noise and contradictions of everyone else, telling you to remember who you are.I'll genuinely care about you as a human and what you truly want.
I'll understand why you're hesitant to talk to "yet another marketer", but I'm not like that.
Who are you?
Good question!
Work wise?
Content marketing, writing and creative strategist (and former NCTJ journalist) across industries including video and audio production, women's empowerment, human nature and wellbeing research, small business operations, business book promotion, children's stories, education and personal development, autism and neurodiversity support, tourism and travel health, gaming, finance, art, local news.
(I know, a wide variety! My marketing methods are adaptable, based on universal principles about buying behaviour and people being people.)
Away from work?
I have a bookcase full of philosophy, psychology and literature.
And I love my rabbits. (They're not allowed near the bookcase).
Where are you, and when can you work for me?
Where - I can work remotely or come to you (travel expenses from Hampshire, UK).
When - book a DM or Zoom 45 minutes below to discuss how good news will help your business direction.
After that, we discuss day or project commitments!
What's the marketing headache?
Ask me a question, bounce ideas, muddle the marketing and tell me what affects your business.
You'll get 45 minutes - in real time! - of my most thoughtful responses.
No AI or template responses - it's really me! - I am genuinely available during the time you book below.
You'll come away with a plan, a content idea, and truthful answers to your questions.
(Maybe a meme, too).
I get to give you my best consultation.
Just pick the format most comfortable for you:
Consultation, observation & taking notes throughout the day. DM only. Remote.
Know there's a big, important day coming up and want some extra support?
Know you need to devote a day to sharpen up the marketing direction, as you do other things?
Have me available in real time for 6 hours, get my notes & observations a couple of days after.
Books & resources
Social Media: Engaged
You know the right clients are out there, waiting for someone like you. But when you look for them, they are nowhere to be seen!
Here's how: We need to work backwards to where your purrfect future clients are, right now. And connect with them there.
Learn about them, observe them online, immerse yourself in their world and their conversations. Soon, you'll be speaking their language. Like I do for the different audiences of different clients, and for myself. This is my best practice.
Content Prompts: Pounced
Detailed, guided content prompts with examples, tips and illustrations.
Write regular content and follow the paws marketing strategy proven to work across genuine audiences - real life examples from my clients, included.
3+ months worth of daily prompts with multiple variations.
Ready to enjoy writing content?
Pawsome Content Planner - book
"I'm stuck on how to promote my gifts on social media."
"How do we come up with varied content around one topic?"
Business owners feel overwhelmed by content marketing. In this planner, I break it down to one essential purpose; to develop beneficial relationships.
The Pawsome Content Planner guides you step-by-step along the buyer's journey and how to plan, prepare and create content to connect with your ideal client at each stage.
Waiting Time - poetry
A first collection of poetry by me, Amanda.
On the theme of waiting and life.